Publishing a Blog with Blogger: Visual QuickProject Guide, Second Edition

Hot off the presses, I got mine today.

This brand new Second Edition of Publishing a Blog with Blogger: Visual QuickProject Guide is completely updated and covers all of Blogger's great new features for writing, designing, and earning money from your blog. Perhaps the most important of these is the ability to add new page elements (or widgets) to your blog, and then customize and reorder them to make your blog look and act just like you want it to. You can use these new widgets to add blog rolls, slideshows, search boxes, polls, tag clouds, custom HTML or JavaScript, and many other elements. This book will show you how.

You'll also learn how to use Google's visitor tracking tools to see how many people visited your blog, what they looked at, and where they came from—even what they typed to find you. You can use this information to better assess how effective your blog posts are and what your readers are interested in. And then you'll learn how to add Google ads to your blog with AdSense to earn money from your writing.

The great thing about Visual QuickProject Guides is that they show you—through copious illustrations—just what you have to do, without bogging you down in lengthy explanations. Here's what a sample spread looks like (click to download the PDF):

Formatting Blogger's Read More

As part of Blogger's 10th anniversary celebration, they announced last week that they had added an easy Read More feature to their popular blogging software. The Read More feature (also called a jump break) lets you limit the amount of a long post that will appear on your main page, and offers a link to the rest of your post for those who want to, well, read more. The Read More feature lets your visitors see the beginnings of several different posts at once instead of having to scroll through very long posts to see what else there is.

Using the Read More feature is really easy. First, make sure you're using the new Compose tab, as I described in Blogger's new post editor last month. Then, place your cursor in your 

Monetizing my blog

Or not. It's mostly an experiment. I'm working on the second edition of my Blogger book, and I'm trying to figure out how to help people make their blogs a money-making proposition. Of course, Google/Blogger have this AdSense program that places supposedly-relevant ads on a blog, but every time I see a page filled with those ads, I automatically think they're trying to scam me. So, I'm wondering a couple of things. Are there real blogs with useful content that include Google AdSense ads? And do the ads generate income for these folks? If you know the answer, I'd sure love to hear it.

Back in February, I wrote a Web site documenting every possible layout of an iPhoto Book.  At one point, it got mentioned in TidBITS, and I was getting several hundred hits a day, quite a lot more than normal. It's leveled off quite a